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MEET MIKE

I entered college with the complete confidence that I would become an automotive engineer. My grades in advanced chemistry and physics properly corrected this path.

Storytelling is my talent, in commercials, films, experiential events, boardrooms, and admittedly, bars. I love creating new realities, working as a team, making something out of nothing, and watching the results on faces, dashboards, and sales reports.

My inspiration is people. They never stop surprising. Never. Combine this with a wild imagination, a fearless resilience, a passion for originality and a love of teamwork, and that’s me, every day, in every way.

As such, I have 20+ years of award-winning creative innovations, heartfelt brand films, original music, video games, and immersive experiences across an incredible range of brands from sports and entertainment, alcohol to auto, CPG to commerce.

Along the way, I have never stopped learning. While I started my career as a copywriter, I have thrived as a producer, director, editor, animator, art director, songwriter, and documentarian. In so many ways, I don’t see how you can’t wear all of these hats as a creative. You can’t direct with empathy and clarity if you haven’t moved the mouse, made a kid laugh on cue, or inspired a brand to step out of a comfort zone the very first time presenting to them. 

This is who I am. Not a title, but a changemaker, a dreamer and a doer. Someone who inspires with words and actions, and the leadership experience to elevate a team of individuals to do the exact same in their own way.

michael@legendhasitad.com
404-661-5458


LEGEND Strategy + Creative
“Fearless concepts, award-winning innovation, emotive storytelling, and a fan-first mentality that continually rewrites the marketing playbook.”

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